Price

Google Ads management services can vary significantly based on several factors, including the scope of work, the size and complexity of your campaigns, industry competitiveness, advertising goals.

Free Audit

No Payment

For professionals getting started with smaller projects.

Understand advertising goals
Keyword Performance Analysis
Ad Copy and Extensions Review
Bid Strategy and Budget Analysis
Quality Score Analysis
Conversion Tracking Verification
Ad Placement and Targeting Analysis
Competitor Analysis
Account Health Check
Performance Reporting

Setup

One time

Reach target audience effectively and achieve advertising objectives

Define advertising goals
Competitor Analysis
Campaign Planning and Objective Setting
Keyword Research
Negative Keywords (Basic)
Campaign Creation and Structure
Ad Copy Creation
Ad Extensions Implementation
Bidding Strategy and Budget Allocation
Conversion Tracking Setup

Monthly

Recurring

Regularly monitor your campaign’s performance using Google Ads’ reporting tools.

Performance Review
Keyword Review and Refinement
Bid Management
Ad Copy Optimization
Budget Management
Negative Keywords
Ad Extensions Optimization
Conversion Tracking Analysis
Competitor Analysis
Performance Reporting

Frequently Asked Questions

Managing Google Ads effectively often requires a deeper understanding of its tools, strategies, and continuous optimization to achieve desired results.

Service Description and Scope

Define the scope of services offered, including campaign setup, management, optimization, reporting, and any additional services provided, outlining the responsibilities of both parties.

Payment and Billing

Detail the payment terms, including billing frequency, accepted payment methods, service fees, and any additional charges. Clarify the process for budget allocation and how the service provider charges for their management services.

Campaign Ownership and Intellectual Property

Clarify the ownership of Google Ads accounts, campaigns, and related intellectual property rights. Specify that the client retains ownership of their brand assets while granting the service provider access to manage the campaigns.

Performance Expectations and Guarantees

Outline realistic performance expectations without specific performance guarantees, as advertising success can vary based on numerous factors. Explain the expected outcomes, KPIs, and benchmarks used to measure campaign success.

Termination and Contractual Obligations

Detail the conditions and procedures for terminating the agreement by either party, including notice periods and circumstances for early termination. Address any contractual obligations upon termination, such as data transfer or account handover.

Oyster Advertising

Services collectively aim to drive targeted traffic, increase brand visibility, and generate valuable leads or sales for businesses